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4 ways to make your product packaging more eye-catching with stickers and labels

Product packaging is a crucial component of any product. After all, it is the first thing consumers see when they consider buying your product. It is, essentially, your business card.

But how can you get the most out of your product packaging? And how can I do that without spending tons of money? The magic answer is stickers!

Paper or vinyl sticker printers can help you elevate your product’s packaging in minutes, and here are four ways you can do that:

1. Give effect materials a try

Adding stickers with an effect material can really make your product packaging pop. Effect materials are vinyl-based sticker materials that come with a metallic or fluorescent finish. Their vinyl base makes these stickers resistant to water, sunlight and scratches and gives them a premium feel.

Some of the most popular effect materials to consider are transparent, holographic and glitter stickers. When used correctly, these materials can create a premium, eye-catching metallic or stained-glass effect that will entice customers to take a closer look.

2. Use custom shapes

If you want to add an extra layer of uniqueness to your product packaging, consider using custom shapes for your stickers or labels. You can find a variety of shapes and sizes to fit your needs, and this can help make your product packaging more memorable.

Additionally, using custom shapes can be a great way to highlight specific product features or brands. There are really no limits when it comes to custom shaped stickers. Look for custom die cut stickers if you want to create a unique shape.

3. Create a bold design

If you want your product packaging to really stand out, consider using a bold design for your stickers or labels. This could include bright colors, eye-catching patterns, or even large text. With a bold design, you can quickly capture the attention of potential customers and persuade them to take a closer look at your product.

If you need help creating a bold design, reach out to your sticker maker of choice. Many of them offer free online design tools with pre-made templates and elements. You simply edit these and make them your own in minutes, without any design experience.

4. Try out packaging seals

Another way to make your product packaging more eye-catching is by using packaging seals. These are labels or stickers that are applied to the packaging closure, such as a lid or a flap.

When used correctly, they can create a professional and polished look for your product. Additionally, they help to protect your products from dirt and dust while they are being stored or transported. They also offer you additional space to leave a funny or warm message for your customers.

And that is how to make your product packaging more eye-catching with stickers and labels. How will you be using your custom stickers? Let us know in the comments below. 

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